How to develop a cracking Museums at Night cluster

Last week, I was asked to speak at a Museums at Night briefing session at the fantastic Jewish Museum in London. The session was designed to spread the word about Culture 24’s fantastic annual Museums at Night campaign and to promote Connect 10, a national competition that could see your museum or gallery winning a top contemporary artist for your Museums at Night event, and cluster working. Museums at Night clusters happen when multiple venues in the same location run events on the same night, or over the weekend. Having run successful clusters in Norwich (2010), Sheringham (North Norfolk) (2011)…

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